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Big Media Plays in the Virtual World: The Seventh Sun – News From the Virtual World, November 2007 Edition

SECOND OASIS (239, 154, 21), Second Life, Nov. 8 /PRNewswire/ -- CBS, Time Warner, HBO, Warner Brothers, Turner Broadcasting, Viacom, Hearst Magazines, and Showtime have arrived in the virtual world. Big media companies are partnering with key players like The Electric Sheep Company and Millions of Us to gain strategic position in an emerging virtual worlds marketplace. Discover who's doing what and read about the worlds themselves -- without getting your feet wet.

SECOND OASIS (239, 154, 21), Second Life, Nov. 8 /PRNewswire/ — CBS, Time Warner, HBO, Warner Brothers, Turner Broadcasting, Viacom, Hearst Magazines, and Showtime have arrived in the virtual world. Big media companies are partnering with key players like The Electric Sheep Company and Millions of Us to gain strategic position in an emerging virtual worlds marketplace. Discover who's doing what and read about the worlds themselves — without getting your feet wet.

The New York Times' famous byline, "All the news that's fit to print," might better be expressed for us as "all the worlds fit to explore." This edition of The Seventh Sun is, in its small way, probably more akin to a virtual worlds Rolling Stone than it is to the Times — the format is now that of an online magazine rather than a newspaper. We expand our coverage to include the emerging marketplace of 2.5D and 3D online social networking and gaming.

Read about it in the November 2007 edition of The Seventh Sun — News from the Virtual World, at our new web address: http://www.theseventhsun.com

Highlights this issue:

Virtual Worlds Conference 2007. Big media, big business, and technology converge in San Jose.

Virtual CSI: NY. Pollywog earns her detective badge in Second Life.

The Electric Sheep Company's OnRez Viewer. Helps TV viewers enter the virtual world. CNN Comes to Second Life. Media conglomerate taps residents for news and trains journalists. PR Newswire's New HUD. New Heads-Up Display can be used anywhere. There.com. Makena Technologies creates an imaginative and playful world. Kaneva. Social network bridges the gap between the 2D and 3D web.

Funding Second Life Open Source Development. Harvesting open source for Linden Lab.

3D Mind Mapping of Virtual Worlds. Fly-through mind map of the virtual world space.

Sold to the Highest Bidder! Auction Hammerer conducts a live auction in Second Life for charity.

Anatomy of a Phishing Scam. Identity thieves claim IRS owes avatar a refund.

Sustainability Grrls — Avatar Action Center. First IRS 501(c)(3) non-profit incubated in Second Life.

Mike Gravel's In-World Connection. Astrophysicist McCallister discusses political campaign.

3D Art in the Digital World. Swimming in the swirling skies of Vincent Van Gogh.

Publisher: Pollywog Gardenvale pollywog@pollywogpress.com Editor-in-Chief: Surfdaddy Orca surfdaddy1003@gmail.com CONTACT: Greg Campbell IT Consultant Avatar: Surfdaddy Orca 503.984.0168 surfdaddy1003@gmail.com

SOURCE Pollywog Press

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