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From iPhone Applications to Mobile Banking, Dow Jones&apos Wireless Innovations to Spotlight the Best Emerging Mobile Technologies & Companies

SAN FRANCISCO, April 8, 2008 /PRNewswire/ -- With the leapfrog innovation of Apple's iPhone changing the wireless landscape, hundreds of top venture capitalists, media companies, corporations and emerging start-up companies are to detail the wireless sector's bright future will hold exclusively at Wireless Innovations 2008 (http://wirelessinnovations.dowjones.com), hosted by Dow Jones on April 22 and 23 at Hotel Sofitel in Redwood City, Calif.

SAN FRANCISCO, April 8, 2008 /PRNewswire/ — With the leapfrog innovation of Apple's iPhone changing the wireless landscape, hundreds of top venture capitalists, media companies, corporations and emerging start-up companies are to detail the wireless sector's bright future will hold exclusively at Wireless Innovations 2008 (http://wirelessinnovations.dowjones.com), hosted by Dow Jones on April 22 and 23 at Hotel Sofitel in Redwood City, Calif.

The platinum sponsor of Wireless Innovations 2008 is Qualcomm, the gold sponsor is Tele Atlas, and silver sponsors include Citi Group and ReedSmith.

Entering its 7th year, Wireless Innovations is the mobile sector's premier networking and deal-sourcing event, having first introduced the venture capital and corporate communities to companies like Apertio (acquired by Nokia for roughly $185 million), Mobile 365 (acquired by Sybase for $417 million) and VoiceSignal Technologies (acquired by Nuance Communications for $293 million), to name a few. Once again, this year's program will feature individual business overviews by CEOs of 70 of the best wireless start-ups, as selected by Dow Jones VentureWire.

Keynotes this year include: — John Chen, Chairman, President & CEO, Sybase — With its iAnywhere mobile software platform with a breakaway lead in the market, Sybase's head comes to Wireless Innovations to detail his rosy outlook for the wireless enterprise. — Lance Drummond, Global Consumer & Small Business Banking eCommerce/ATM Executive, Bank of America — One of the challenges facing mobile banking is convincing customers to use the service and that it is safe. Since its launch last year, Bank of America's mobile banking initiative has signed up more than 500,000 customers. — Brett Galloway, SVP, Wireless Technology Group, Cisco Systems — Silicon Valley's leading acquirer of start-up technologies sends Mr. Galloway to survey the scene and offer a candid account of what Cisco has planned for its wireless LAN and broadband product lines. — Peggy Johnson, EVP, Americas & India, Qualcomm — Latin America and India have leapfrogged into modernity via wireless technologies. Find out how Qualcomm is driving adoption of 3G-and-higher technologies in these emerging regions. — Simon Pugh, Head, Advanced Payments Group, MasterCard Worldwide — Buying lunch with your cell phone? It's not as far-fetched as it once sounded and MasterCard is a driving force behind the many business partnerships and alliances need to bring this vision to reality. — Larry Shapiro, EVP, Business Development & Operations, Walt Disney Internet Group — Content is still king and Mr. Shapiro is leading the fight to bring Disney content to the very small screen via both mDisney and Starwave Mobile as well as a myriad of content, distribution and technology partnerships.

Wireless Innovations will also include a candid, on-stage interview with Matt Murphy, a partner with Kleiner Perkins Caufield & Byers, about the firm's recent $100 million iFund, which it launched in tandem with Apple to fund start-ups creating applications for the iPhone.

In addition to the 70 company presentations, attendees will get a ringside seat for the popular daily "From the Boardroom" panel, which features some of the wireless sector's most respected venture capitalists debating their picks and pans among the presenting companies. Filling out the "Board" this year will be senior partners from Azure Capital Partners, Canaan Partners, General Catalyst Partners, Kleiner Perkins Caufield & Byers, Opus Capital, Qualcomm Ventures, Storm Ventures and VantagePoint Venture Partners.

Over both days of the conference, in-depth panel discussions will help provide a clear picture of what's in store for open source and platform technologies, mobile advertising, and location-based services. Filling out these agenda panels will be senior partners from Deutsche Bank, Fox Interactive Media, Jupiter Research, MySpace.com, Nielsen Mobile, Qualcomm, Research In Motion, SK Telecom, Tele Atlas, Thomas Weisel Partners, T-Mobile and others.

For more information or to register, visit http://wirelessinnovations.dowjones.com. Full-time journalists and members of the traditional media can request a press pass by contacting Adam Wade at 415-439-6666 or adam.wade@dowjones.com.

ABOUT DOW JONES

Dow Jones & Company (http://www.dowjones.com) is a News Corporation company (NYSE: NWS, NWS.A; ASX: NWS, NWSLV; http://www.newscorp.com). Dow Jones is a leading provider of global business news and information services. Its Consumer Media Group publishes The Wall Street Journal, Barron's, MarketWatch and the Far Eastern Economic Review. Its Enterprise Media Group includes Dow Jones Newswires, Dow Jones Factiva, Dow Jones Client Solutions, Dow Jones Indexes and Dow Jones Financial Information Services. Its Local Media Group operates community-based information franchises. Dow Jones owns 50% of SmartMoney and 33% of Stoxx Ltd. and provides news content to radio stations in the U.S.

SOURCE Dow Jones & Company

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