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Oracle Partners Embrace Oracle Application Integration Architecture (AIA)

COLLABORATE 2008, DENVER, April 14 /PRNewswire-FirstCall/ -- -- Since the launch of the Oracle Application Integration Architecture (AIA) last April, Oracle's partner ecosystem has embraced Oracle's pre- built integration products and stepped forward to deploy and extend them for specific customers. The combination of pre-built integration products from Oracle and expert services from partners provides quick return-on-investment and better business value by helping customers to reduce the cost and risk associated with typical custom, one-off integrations. -- Oracle Application Integration Architecture delivers business process- based integrations across Oracle, third-party and custom applications. Oracle AIA provides pre-built, standards-based, sustainable integrations that connect applications together and can generate significant cost savings for customers. -- Major system integrators (SIs) are making significant investments in AIA by joining co-development initiatives and creating AIA Centers of Excellence to deliver more cost-effective services to joint customers. Oracle Application Integration Architecture also includes Foundation Pack, providing a jump-start for partners or customers to develop their own integrations using Oracle's enterprise objects and services and programming methodology. -- Through the Oracle Application Integration Architecture for Partners program, ISVs are leveraging the AIA framework to integrate their applications to the Oracle portfolio of applications. Qualified partners pre-build integrations to AIA standards. Oracle then reviews and validates that the partner integration meets required standards. The validation gives customers confidence that the pre-built integration has been tested, meets AIA standards and operates and performs as designed. Partners Step Up -- Demonstrating their intention to adopt and leverage AIA as the foundation for their Service-Oriented Architecture (SOA) initiatives, Infosys, a leading system integrator, today announced investment in an AIA Center of Excellence to showcase proof-of-concepts and speed the delivery of best-practice, cost-effective services to joint customers. -- In addition, Oracle and its SI partners are leveraging their combined industry expertise and implementation experience in new AIA co- development initiatives, including: -- Satyam: Enterprise Product Lifecycle Management (PLM) business process integrating Oracle's Agile PLM and the Oracle E-Business Suite. -- Infosys: Distributor Price Protection Business Process for the High Technology Industry. -- Reply.it: Order to cash business process integrating Oracle's Siebel CRM and the Oracle(R) E-Business Suite. Leveraging the Oracle Application Integration Architecture, Certified and Certified Advantage Partners in Oracle Partner Network can develop business services that can be plugged into Oracle Process Integration Packs, which reflect proven industry best practices.

COLLABORATE 2008, DENVER, April 14 /PRNewswire-FirstCall/ — — Since the launch of the Oracle Application Integration Architecture (AIA) last April, Oracle's partner ecosystem has embraced Oracle's pre- built integration products and stepped forward to deploy and extend them for specific customers. The combination of pre-built integration products from Oracle and expert services from partners provides quick return-on-investment and better business value by helping customers to reduce the cost and risk associated with typical custom, one-off integrations. — Oracle Application Integration Architecture delivers business process- based integrations across Oracle, third-party and custom applications. Oracle AIA provides pre-built, standards-based, sustainable integrations that connect applications together and can generate significant cost savings for customers. — Major system integrators (SIs) are making significant investments in AIA by joining co-development initiatives and creating AIA Centers of Excellence to deliver more cost-effective services to joint customers. Oracle Application Integration Architecture also includes Foundation Pack, providing a jump-start for partners or customers to develop their own integrations using Oracle's enterprise objects and services and programming methodology. — Through the Oracle Application Integration Architecture for Partners program, ISVs are leveraging the AIA framework to integrate their applications to the Oracle portfolio of applications. Qualified partners pre-build integrations to AIA standards. Oracle then reviews and validates that the partner integration meets required standards. The validation gives customers confidence that the pre-built integration has been tested, meets AIA standards and operates and performs as designed. Partners Step Up — Demonstrating their intention to adopt and leverage AIA as the foundation for their Service-Oriented Architecture (SOA) initiatives, Infosys, a leading system integrator, today announced investment in an AIA Center of Excellence to showcase proof-of-concepts and speed the delivery of best-practice, cost-effective services to joint customers. — In addition, Oracle and its SI partners are leveraging their combined industry expertise and implementation experience in new AIA co- development initiatives, including: — Satyam: Enterprise Product Lifecycle Management (PLM) business process integrating Oracle's Agile PLM and the Oracle E-Business Suite. — Infosys: Distributor Price Protection Business Process for the High Technology Industry. — Reply.it: Order to cash business process integrating Oracle's Siebel CRM and the Oracle(R) E-Business Suite.

Leveraging the Oracle Application Integration Architecture, Certified and Certified Advantage Partners in Oracle Partner Network can develop business services that can be plugged into Oracle Process Integration Packs, which reflect proven industry best practices.

Acxiom, an independent software company that offers customer data management and enrichment solutions, is leveraging Oracle Application Integration Architecture to provide sustainable and flexible integration to Oracle Customer Master Data Management (MDM) products. This will allow joint customers to enrich and validate their customer's profiles cost effectively.

Supporting Quotes: — "In today's competitive marketplace, companies must quickly adapt and evolve to changing business needs — and Oracle understands the importance that our partner ecosystem plays in providing end-to-end business solutions to our customers to meet these objectives," said Jose Lazares, Oracle Vice President, Application Integration Architecture Development. "Through our AIA initiatives, we are enabling our valued partner ecosystem to work collaboratively with Oracle to accelerate the delivery of composite business processes on a flexible, service-oriented architecture. This allows our customers to rapidly implement critical business processes today — while paving the way for their strategic long-term business transformation plans." — "Our joint customers will benefit from Oracle Application Integration Architecture tremendously," said Sriram Papani, Senior Vice President and Head of Oracle Practice at Satyam. "It not only helps create business processes across all applications but also accelerates SOA initiatives." — "The co-development opportunities available with Application Integration Architecture give Infosys the ability to offer solutions which help organizations quickly and seamlessly adapt IT environments to changing business needs," said Chandrashekar Kakal, Senior Vice President and global head for Enterprise Solutions group at Infosys Technologies. "The combination of our implementation expertise with standards-based Oracle Applications gives customers a repeatable way to enhance the value of their technology investments. The high-tech product we're co-developing with Oracle is the first testament of our joint efforts to leverage the new Architecture." — "Our clients are moving their focus from internal data-level integration towards a mixture of internal and external process-level integration. This creates a need for new, different and innovative technologies to help them solve their business issues," said Andy Mulholland, Chief Technology Officer, Capgemini. "We are looking towards Oracle Application Integration Architecture as a very positive addition to the Capgemini portfolio to meet our clients needs." — "Our customers have unique industry specific requirements. Oracle's AIA offering provides an excellent platform to rapidly provide niche functionality, which can then be reused and enhanced by customers in the same vertical. Oracle AIA also works as a business driven initiator for SOA, making the business a champion for implementing SOA." — Kevin Sullivan, Senior Vice President — Oracle Practice, Fujitsu Consulting. — "Oracle's Application independent design makes it easy to plug and play with new and existing applications," said GK Murthy, Senior Vice President Enterprise Solutions, Sierra Atlantic. "One of the value-adds that excites our company, is AIA enables businesses to create sustainable world-class integrations — across all Oracle, legacy, third party and Partner solutions, including Oracle Fusion ready solutions. Sierra Atlantic's expertise in building these integrations using AIA is something our joint customers are endorsing as a high ROI business solution." — "Oracle AIA is a game changing initiative to provide a 'business process glue' for best-of-breed Oracle products like Siebel, BRM, OSM /SSM, ASAP, PIM, specifically designed and built for the global communications industry. This will not only help make business process transformation and optimization easy and flexible but will also ensure that the solution is agile enough to address business changes rapidly. It is something our customers have been striving to achieve and will help them tremendously in reducing the cycle time and deploying releases right the first time," said L. Ravichandran, Executive Vice President and COO, Tech Mahindra. — "Oracle's AIA provides integrated best-in-class applications built using a common open standards based SOA platform, that combined with Wipro's deep technical expertise, helps deliver an end-to-end lower TCO solution to our joint customers in the telecom space," commented Sangita Singh, Senior Vice President EAS, Wipro. — "Companies need to know that they are getting the most from their valuable data assets. Acxiom makes achieving the value of their data and marketing investments a reality by developing a flexible, reliable and sustainable integration of Acxiom CDI-XTM customer management solutions with Oracle applications based on Application Integration Architecture," said Jim Plas, Vice President, Customer Data Integration at Acxiom. Supporting Resources Oracle PartnerNetwork Portal: http://www.oracle.com/partners/index.html Oracle and ISVs: http://www.oracle.com/partnerships/isv/index.html Oracle and SIs: http://www.oracle.com/partnerships/si/index.html

Oracle Application Integration Architecture (AIA): http://www.oracle.com/applications/oracle-application-integration- architecture.html

Oracle Application Integration Architecture FAQ: http://www.oracle.com/applications/aia-faq.pdf

Oracle Application Integration Architecture for Partners Initiative: http://www.oracle.com/partners/home/bi/global/integration/unauth/applications- integration.html

Data Sheet: http://www.oracle.com/webapps/dialogue/dlgpage.jsp?p_dlg_id=6073190&src=563427 9&Act=44

Webcasts and Podcasts AIA Foundation Pack Webcast:

http://www.oracle.com/webapps/dialogue/dlgpage.jsp?p_dlg_id=6073190&src=563427

9&Act=44

Oracle AppCasts — Communications and AIA: http://www.oracle.com/applications/podcasts.html

About the Oracle PartnerNetwork

Oracle PartnerNetwork is a global business network of more than 19,500 companies who deliver innovative software solutions based on Oracle software. Through access to Oracle's premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today's global economy. Oracle partners are able to offer their customers leading-edge solutions backed by Oracle's position as the world's largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle qualify for the Certified Partner levels.

About Oracle

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SOURCE Oracle

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