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Microsoft Opens the Floodgates for Streaming Applications

IRVINE, Calif. and LONDON, April 22 /PRNewswire/ -- Endeavors Technologies, the pioneer in application streaming and virtualization technology, and its parent company, Tadpole Technology plc, today announced support for the Microsoft program amending the Service Provider License Agreement (SPLA). The new program allows service providers to stream Microsoft Office for delivery through a Software-as-a-Service (SaaS) model.

IRVINE, Calif. and LONDON, April 22 /PRNewswire/ — Endeavors Technologies, the pioneer in application streaming and virtualization technology, and its parent company, Tadpole Technology plc, today announced support for the Microsoft program amending the Service Provider License Agreement (SPLA). The new program allows service providers to stream Microsoft Office for delivery through a Software-as-a-Service (SaaS) model.

"We've anticipated this change and are pleased that Microsoft now has a date for allowing service providers to stream Microsoft Office," said Peter Bondar, CEO at Endeavors. "We have completed proof of concept programs with a number of providers and have been waiting for the amended SPLA program to roll out new services. Through our partnerships with Partner Advantage and others, we are poised to take advantage of the new business opportunities on day one. We applaud Microsoft in taking this bold step."

Partner Advantage and other service providers will use Application Jukebox as the platform to stream and virtualize Microsoft Office so it can be offered through a SaaS model. Application Jukebox enables service providers to introduce flexible licensing models for Microsoft Office and other Windows applications, improve the efficiency of software rollouts, ensure that subscribers stay up-to-date with the latest versions and guarantee license agreement compliance.

"The potential for using software that is metered, rather than purchased outright is huge," said Mat Clothier, managing director of Partner Advantage Ltd. "In the future most applications will be paid for as they are used, often as part of a monthly contract, in a similar manner to mobile phone services. We have been preparing for this market for some time and have the complete solution available today, based upon Application Jukebox, Endeavors' leading-edge application virtualization and streaming product."

About Application Jukebox

The Application Jukebox family of products contain three key components. Application Jukebox Player sits on the client to create the virtual application environment and provides user authentication and application license enforcement. Application Jukebox Server controls and delivers applications, provides usage monitoring and logging, plus group, user and application level administration. Application Jukebox Studio allows ISVs and IT administrators to create a streamable, virtualized "appset" from standard, Windows-based applications that is then published to the server.

Two versions of Application Jukebox are currently available. Application Jukebox SaaS Edition features usage metering and a kiosk mode to support a pay-as-you-go model for application rental, plus portals that provide an easy-to-use environment for service providers and ISVs to create a custom application landing site. Application Jukebox Enterprise Edition supports Active Directory and offers user and group monitoring, as well as extensive tracking and support for cost-effective license management.

About Endeavors Technologies

Endeavors Technologies creates, develops and markets innovative application virtualization and streaming technologies that allow servers to stream pc-based applications to client computers where they are subsequently executed. These "next stage" technologies replace thin client computing paradigms. Application virtualization and streaming enables organizations to reduce the total cost of ownership while improving service levels, simplifying the management of computers and improving security and reliability. This innovative application distribution methodology provides companies with new revenue opportunities while reducing IT costs and increasing user productivity. Endeavors Technologies is a pioneer and thought leader with eight patents granted and 25 pending, including the first patents granted for streaming applications. Endeavors Technologies provides its solutions through licensing, royalty and technology transfer models. Visit http://www.endeavors.com for more details.

About Tadpole Technology plc

Tadpole Technology plc (LSE: TAD) is a company in transition. The company was formed in 1983 as a developer and manufacturer of high performance portable workstations. In 2003, Tadpole transitioned to a software group focused on two sectors; geospatial solutions and system level software technologies. In mid 2007, Tadpole made a strategic decision to focus exclusively on the application streaming and virtualization marketplace and in November 2007 announced the sale of its geospatial interests. The company established Endeavors Technologies Ltd. as its European trading arm, complementing the existing Endeavors Technologies Inc. in the US. Subject to shareholder approval, Tadpole Technology plc intends to rebrand itself under the Endeavors' name to reflect its focus on a single brand and product set. For information on Tadpole Technology plc, visit http://www.tadpoletechnology.com

SOURCE Endeavors Technologies

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