NEW YORK, June 16 /PRNewswire/ -- Bond Art + Science, an information architecture and user experience firm, has redesigned Women on the Web the premier online destination for women over 40.
NEW YORK, June 16 /PRNewswire/ — Bond Art + Science, an information architecture and user experience firm, has redesigned Women on the Web the premier online destination for women over 40.
Women on the Web includes sixteen prominent women from the media and publishing world, including Liz Smith, Leslie Stahl, Candace Bergen, Whoopi Goldberg, Joni Evans, Peggy Noonan, Mary Wells and Lily Tomlin. Their unique website provides a forum for them to share their conversations about the lives they've lived, their families and relationships, plus their work and their varied perspectives on media and culture. Their readers can also contribute to the conversation and have developed a lively community of their own.
After the success of their initial launch, Women on the Web worked with Bond Art + Science to re-architect the site and evolve the visual language they had developed, making it easier for readers to browse and to create more attractive placements for advertisers.
"The Women on the Web have created a vibrant site and a passionate community," said Karen McGrane, Senior Partner at Bond Art + Science. "We wanted to build on what they've already accomplished, but refine the site experience to make it easier for their audience to read, explore, and contribute, while also creating more integrated positions for their premium advertisers."
"It was critical that our partner be able to deliver on our vision and to provide a flexible information architecture and design framework so we will have a strong foundation to build on as we grow," said Joni Evans, CEO of Women on the Web. "Bond Art + Science was able to successfully redesign our site to meet the needs of both our readers and our advertisers."
The newly designed Women on the Web site went live this week, and can be seen at http://www.wowowow.com .
About Women on the Web
wowowow.com is a free daily website created, run and written by Lesley Stahl, Peggy Noonan, Liz Smith, Joni Evans, Mary Wells, Sheila Nevins, Joan Juliet Buck, Whoopi Goldberg, Julia Reed, Joan Ganz Cooney, Judith Martin, Candice Bergen, Lily Tomlin, Jane Wagner, and Marlo Thomas.
About Bond Art + Science
Bond Art + Science (http://www.bondartscience.com) is an information architecture and user experience firm located in New York City. Bond's Experience Design practice helps clients create meaningful bonds between technically complex, information rich digital services and the people who use them.
Bond primarily works with clients in financial, media, and retail industries by delivering strategy, design, and development services.
Bond Art + Science was founded in 2006 by four veterans of the interactive services industry. Bond's partners have honed their skills over more than 15 years and more than one hundred interactive engagements. Bond's partners have managed and participated in teams that designed the first corporate intranet, the first online banking application, the largest online trading service, the first multi-platform unified messaging system, and the first Linux-based mobile touch screen user interface. Bond's experience gives it unique insights and strong instincts about strategies and designs for the ever-evolving digital landscape. Bond is passionate about helping clients realize the value of digital technology.
Bond's partners also publish the award-winning web site, Cool Hunting, http://www.coolhunting.com.
Bond's clients include Nike, Microsoft, Conde Nast, Fast Company, CK Media, Cut&Paste, and Signal Patterns.
To inquire about a career with Bond, please submit a resume to jobs-at-bondartscience.com.
Contact: Evan Orensten, 212 226 6344 or info-at-bondartscience.com Bond Art + Science is located at: 38 W. 21st Street 3rd Floor New York, New York 10010
SOURCE Bond Art + Science